Retail Display

Nike: Holiday Flashpack

Retail environments inspired by the Aurora Borealis, highlighting the reflectivity and cold weather functionality of Nike Flashpack shoes and apparel. Installations use LED diode strips to mimic the Northern Lights, transporting customers to the Arctic Circle. Working with HERENOW Creative in Portland, OR, I enjoyed being involved in the technical aspects of 3D installation in physical spaces, and curating customer experiences.

Nike store window display featuring mountain scenery and Northern Lights with Nike logo and the text "GET OUT HERE IN NIKE FLASH PACK".
A display of three purple Nike sneakers on illuminated pedestals in a dark room, with a digital waterfall of blue and green lines hanging from the ceiling overhead.
Nike store window display with Northern Lights and mountain landscape, featuring four small, futuristic sneakers and the text "GET OUT HERE" in white, with a Nike swoosh logo.
Display of three Nike sneakers on a black table with LED lights underneath, advertising Nike flash pack shoes with a background screen showing a mountain landscape and northern lights, and the slogan "Be Seen. Stay Dry."
Display of athletic shoes with mannequins dressed in colorful sportswear, surrounded by Nike advertisements encouraging fitness and outdoor activity.
Nike store display with mannequins dressed in athletic clothing, a digital poster of mountain scenery, and Nike branding.
Nike advertisement for Nike Flash Pack running shoes showcasing four different purple and pink Nike running shoes with a mountain background and Northern Lights, highlighting their reflective and stability features.
An advertisement for Nike featuring a photo of people standing on ice with colorful Nike flash pack shoes, with the Northern Lights and mountains in the background, and the text 'Get Out Here' and Nike logo.